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节能消费 绿色环保:2017节能产品促销节启动


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  7月28日,由北京市商务委员会主办的“2017节能产品促销节”正式开幕,促销节的主题是“节能消费在北京 绿色环保我先行”。苏宁、大中、国美电器、京东等16家参与企业在活动期间将以多种形式与消费者互动,亮

  7月28日,由北京市商务委员会主办的“2017节能产品促销节”正式开幕,促销节的主题是“节能消费在北京 绿色环保我先行”。苏宁、大中、国美电器、京东等16家参与企业在活动期间将以多种形式与消费者互动,亮点纷呈,引导节能消费。促销节从即日起持续到8月27日。

 

  2017节能产品促销节共有苏宁易购、大中电器、国美电器、京东、鑫海韵通、居然之家、顺义国泰商业大厦、物美京北大世界、翠微百货翠微店、百盛购物中心、国美在线、昌平阳光商厦、百安居、新时代冠华商场、华冠商业、双安商场16家企业,包括180个实体门店和京东、苏宁易购、国美在线3家电商平台,实现线上与线下促销活动同步并行,方便消费者购买节能产品。

  参加促销节的180家门店将统一张贴节能产品促销标识,方便消费者识别,店内还将通过发放宣传单页、悬挂吊牌等,介绍节能减排政策。同时,为培养消费者的节能减排意识、真正发挥节能产品的节能效果,促销节将增加与消费者的互动,通过举办节能产品知识竞赛,让消费者学习了解节能知识,培养节能产品的消费和使用习惯。参与节能产品知识竞赛并获奖的消费者,将获得相应的奖励。另外,活动期间,还将开展网络直播、视频探店等年轻人热衷的活动,多渠道、多层次的传播节能产品消费理念,让市民更深入了解北京的节能减排政策、学习节能常识、培养节能环保意识。

  2015年11月27日,北京市节能减排政策正式实施,鼓励消费者购买使用节能减排商品,对符合条件的消费者购买电视机、空气净化器、坐便器、自行车等节能减排商品,根据商品类型和能效等级不同,给予8%-20%不等的资金补贴,最高补贴800元。目前,北京地区消费者可享补贴的节能减排商品有12类,品种两万余个,苏宁、大中、京东、国美等21家销售企业参与到节能减排政策中。

  北京市节能减排政策实施成效明显。政策促进绿色消费。截止今年7月23日,定点销售企业共销售节能减排商品376余万台。据北京节能环保中心和市节水办测算,约节电3亿度,折合标煤10万吨,节水15万吨,相当于9万个家庭一年的用电量和1500个家庭一年的用水量,减少二氧化碳排放24.6万吨。政策引领供给侧结构性改革。节能减排政策实施后,生产企业加大了对节能商品的研发投入和北京市场节能商品的投放力度。据统计,节能减排政策实施一年,定点销售企业节能减排商品销量同比增长47%,非节能减排商品销量同比下降25%。“一升一降”,反映政策引领供给侧机构性改革效果显著。政策拉动消费。截止今年7月23日,定点销售企业节能减排商品销售额达131.7亿元。受节能减排政策带动,今年1-6月全市限额以上企业家用电器类商品销售额同比增长21.3%,政策拉动消费作用明显。

cul.sohu.com true 搜狐文化 http://cul.sohu.com/20170728/n504456222.shtml report 1523 7月28日,由北京市商务委员会主办的“2017节能产品促销节”正式开幕,促销节的主题是“节能消费在北京绿色环保我先行”。苏宁、大中、国美电器、京东等16家参与企
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